Sambal House’s menu features a warm yellow and a hint of green background, mouth-watering food photos and simple menu dividers to create an attractive visual effect. Signature dishes such as ayam penyet and ayam geprek are displayed in large pictures, which are eye-catching and appetizing. The menu layout is intuitive and easy to understand, with main dishes, spicy snacks and drinks clearly categorized with small icons or eye-catching colors highlight the chef’s recommendations.

The takeaway packaging for Sambal House is boldly inspired by its signature ingredient of sambal, the chili. Using vibrant red as the dominant color, the design instantly reflects the brand’s spicy identity. Traditional motifs add a local and elegant touch, making the box both eye-catching and culturally rooted.

The overall design strikes a balance between a relaxed and pleasant atmosphere and a strong local flavor, reflecting Sambal House’s friendly and authentic brand characteristics.